Understanding the performance of your bulk SMS campaigns is important for improving delivery, controlling costs, tracking customer engagement, and making better business decisions. At BulkSMSOnline.com, users can access different SMS stats and reports to monitor sent messages, queued campaigns, scheduled SMS, delivery status, payments, balance changes, lookup results, and overall dashboard activity.

 

These reports help businesses review campaign performance, understand SMS usage, track delivery outcomes, identify failed messages, manage credits, and export important data for internal records or customer reporting.

 

Why SMS Reports Are Important

SMS reporting gives you better visibility into what happens after you send a campaign. Instead of only knowing that a message was submitted, reports help you understand delivery status, message cost, SMS parts, destination country, operator details, campaign activity, and account usage.

For businesses using SMS marketing, OTP messages, alerts, reminders, payment notifications, delivery updates, or customer service messages, reporting is essential for measuring performance and troubleshooting delivery issues.

 

Main Types of Stats and Reports in BulkSMSOnline

BulkSMSOnline provides several report types to help users manage their SMS activity more effectively. The available reports may include sent SMS reports, queue reports, scheduled message reports, payment reports, balance history, today’s stats, SMS summaries, lookup reports, number validation reports, and dashboard statistics.

 

1. Sent SMS Report

The Sent SMS Report shows details about messages that have already been submitted or sent from your account. This report is useful for checking campaign history, reviewing message content, confirming sending dates, and tracking message activity.

A Sent SMS Report may include details such as:

  • Message ID
  • Campaign ID
  • Sender ID or sender name
  • Recipient number
  • Destination country
  • Message content
  • Message type, such as GSM or Unicode
  • SMS parts or segments
  • Submission date and time
  • Delivery status where available
  • Cost or credits deducted

This report is useful when you need to confirm whether a message was sent, check the SMS text, review delivery status, or provide details to support for investigation.

 

2. Queue Report

The Queue Report shows SMS messages that are waiting to be processed or dispatched. This is helpful when sending large campaigns or when messages are still being prepared for delivery.

A Queue Report may include:

  • Serial number
  • Sender information
  • Message type
  • Total recipient numbers
  • SMS segments
  • Message content
  • Uploaded file name
  • Submission date
  • Current queue status

This report helps users understand whether a campaign is still waiting, processing, or ready to be sent.

 

3. Scheduled Messages Report

The Scheduled Messages Report displays SMS messages that are planned for future delivery. This is useful when you schedule campaigns in advance for promotions, reminders, customer alerts, or time-sensitive announcements.

Scheduled message reports may include:

  • Scheduled date and time
  • Sender ID
  • Message content
  • Recipient count
  • Destination country
  • Message type
  • SMS parts
  • Campaign status

Before the scheduled time, you can use this report to review campaign details and make sure the correct message, route, recipients, and timing were selected.

 

4. Payments Report

The Payments Report helps users track account payments, top-ups, invoices, and credit purchases. This is important for billing records, internal accounting, and balance reconciliation.

A Payments Report may include:

  • Payment date
  • Transaction amount
  • Payment method
  • Buyer name or account name
  • Invoice or transaction reference
  • Payment status
  • Credits added to the account

This report is useful for businesses that need to keep financial records of SMS spending and account funding.

 

5. Balance Change History

The Balance Change History report shows how your SMS credit balance changes over time. It helps users understand when credits were added, deducted, adjusted, or used for campaigns.

This report may include:

  • Previous balance
  • New balance
  • Credits added
  • Credits deducted
  • Reason for balance change
  • Date and time of change
  • Campaign or transaction reference

Balance history is useful when checking why credits were deducted, how many credits a campaign used, or when a payment was applied to the account.

 

6. Today’s Stats

Today’s Stats provides a daily snapshot of SMS activity. This report is useful for quickly checking how much traffic your account has sent during the current day.

Today’s Stats may show:

  • Total messages sent today
  • Total SMS parts or segments used
  • Total credits deducted
  • Messages by delivery status
  • Messages by route or country
  • Daily sending activity

This is useful for users who send daily campaigns or need to monitor account usage in real time.

 

7. SMS Summary Report

The SMS Summary Report gives a wider overview of sent messages and campaign usage. It helps users understand SMS performance across different dates, countries, operators, senders, and routes.

An SMS Summary may include:

  • Sending date
  • Destination country
  • Mobile operator or network name
  • Sender ID
  • Total messages
  • Total SMS parts
  • Total cost
  • Delivery status summary
  • Route or campaign details

This report is useful for campaign analysis, cost review, country performance checks, and internal reporting.

 

8. MNP Lookup Report

The MNP Lookup Report provides details from Mobile Number Portability or HLR-related checks where supported. This report is useful for identifying mobile network information and improving database quality before sending SMS campaigns.

An MNP Lookup Report may include:

  • Mobile number
  • Country code
  • Network name
  • Ported status
  • Roaming status where available
  • Error description, if lookup failed
  • Lookup date and time

MNP lookup can help businesses understand current network information and support better SMS routing decisions. You can learn more on the MNP Lookup page.

 

9. Number Validation Report

The Number Validation Report helps users review phone number validation results before sending SMS campaigns. It is useful for checking whether numbers are valid, correctly formatted, and associated with the expected country or network.

A Number Validation Report may include:

  • Phone number
  • Validation status
  • Country code
  • Country name
  • Network name
  • Operator details
  • Line type where available
  • Error details for invalid numbers

Using number validation before large campaigns can help reduce failed SMS attempts and avoid wasting credits on invalid or incorrectly formatted numbers. You can learn more on the Number Validation page.

 

10. Dashboard Stats

Dashboard Stats gives users a quick overview of SMS account activity. It helps users monitor important account and campaign information from one place.

Dashboard stats may include:

  • Total SMS sent
  • Delivery status overview
  • Credits used
  • Remaining balance
  • Top countries
  • Top operators
  • Recent campaigns
  • Daily or monthly SMS activity

Dashboard reporting is useful for quickly checking campaign health and account usage without opening each report individually.

 

11. Delivery Report and DLR Status

A Delivery Report, also known as DLR, shows the delivery status of an SMS after it has been submitted. Delivery reports are important for understanding whether messages were delivered, failed, rejected, expired, pending, or still processing.

Common delivery statuses include:

  • Delivered: The message was confirmed as delivered where supported.
  • Submitted: The message was accepted for processing.
  • Pending: The message is still waiting for a final response.
  • Failed: The message could not be delivered.
  • Rejected: The message was rejected by the system, route, or operator.
  • Expired: The message could not be delivered within the allowed time window.

Delivery report availability can depend on the selected route, destination country, operator support, and network response.

 

 

Exporting SMS Reports

BulkSMSOnline reports can be useful for business records, accounting, campaign analysis, support investigations, and internal reporting. Depending on the report type and dashboard availability, reports may be exported in formats such as Excel, CSV, or PDF.

Exported reports can help you:

  • Share campaign results with your team.
  • Keep billing and payment records.
  • Analyze delivery performance offline.
  • Investigate failed messages.
  • Compare campaign results over time.
  • Prepare reports for clients or management.

 

How to Use Reports to Improve SMS Campaigns

Reports are not only for checking sent messages. They can help you improve future campaign performance. By reviewing the data regularly, you can identify what is working and what needs adjustment.

Useful actions include:

  • Remove invalid or failed numbers from your contact list.
  • Use number validation before sending large campaigns.
  • Compare delivery status by country and route.
  • Check whether long SMS messages are using extra credits.
  • Review sender ID behavior by destination.
  • Analyze campaign timing and delivery speed.
  • Use API webhooks to automate delivery tracking.
  • Export reports for monthly review.

 

Common Reasons Reports May Show Failed or Pending Messages

If your SMS report shows failed, pending, rejected, or expired messages, the reason may be related to number format, route conditions, sender ID restrictions, message content, customer phone status, country rules, or insufficient credits.

Common causes include:

  • Invalid recipient number
  • Missing country code
  • Inactive or unreachable phone number
  • Unsupported sender ID
  • Unregistered sender ID in a restricted country
  • Blocked or restricted message content
  • Network congestion or operator delay
  • Route limitation
  • Insufficient account balance
  • API request error

If the issue continues, contact support with complete report details so the team can review the message status more efficiently.

 

What Information Should You Send to Support?

If you need help with a report, failed SMS, missing delivery report, queue issue, balance question, or payment record, provide as much detail as possible.

Useful details include:

  • Your account username or registered email
  • Message ID
  • Campaign ID
  • Recipient number
  • Destination country
  • Sender ID
  • Selected route
  • Sending date and time
  • Delivery status shown in the report
  • API response, if sent by API
  • Screenshot or exported report, if available

You can visit the BulkSMSOnline Help Center or contact support through the Contact Us page.

 

 

Frequently Asked Questions

What reports are available in BulkSMSOnline?

BulkSMSOnline provides different report types such as Sent SMS Report, Queue Report, Scheduled Messages, Payments Report, Balance Change History, Today’s Stats, SMS Summary, MNP Lookup Report, Number Validation Report, and Dashboard Stats.

What is a Sent SMS Report?

A Sent SMS Report shows messages that have already been submitted or sent from your account. It may include message content, sender ID, recipient number, date, SMS parts, cost, and delivery status where available.

What is a Queue Report?

A Queue Report shows SMS messages waiting to be processed or dispatched. It helps users monitor campaign progress before final delivery.

What is a Delivery Report?

A Delivery Report, also called DLR, shows the delivery status of an SMS after submission. Statuses may include delivered, submitted, pending, failed, rejected, or expired.

Can I export SMS reports?

Yes. Depending on the report and dashboard availability, SMS reports may be exported in formats such as Excel, CSV, or PDF for review, records, and analysis.

Can I receive delivery reports through API?

Yes. Developers can receive delivery reports through callback URLs or webhooks where supported. This is useful for automated systems, OTP platforms, CRMs, and customer portals.

Why are some messages shown as pending?

Pending means the message is still waiting for a final response from the route or destination network. Final status may depend on route behavior, operator response, and recipient phone availability.

Why are some messages marked as failed?

Messages may fail because of invalid numbers, missing country codes, unsupported sender IDs, restricted content, insufficient credits, route limitations, or destination network issues.

What is an MNP Lookup Report?

An MNP Lookup Report provides mobile network portability and routing-related information where available, such as network name, ported status, roaming status, and lookup response.

What is a Number Validation Report?

A Number Validation Report shows validation results for phone numbers, helping users identify invalid numbers, country code issues, network details, and line type where available.